Today, we are going to share the most popular and effective online reputation management tricks to help you use the search results to grow and protect against negative brand associations.
ORM: Your Online Reputation is everything so this is all about establishing and maintaining yourself as a credible, authoritative resource for whatever it is you do and keeping the most relevant, useful results about you or your business on the first page of the search engines.
Online social marketing experts have spent mostly time providing advice on managing online ratings and business reviews for small local businesses — but online reputation can have much wider impact than your business reviews in Yelp and Google.
When you are using social media and online networking tools, realize that your online image or character will shape others’ opinions and perceptions of you — personally and professionally.
Tips To Enhance Online Reputation Management
Track Everything: The first step is to track all mentions of you, your brand, your products and your company. There are numerous options, including our very own reputation monitor.
Build Relationships With Your Customers
For each customer comment or review you find online take the time to say thank you. Make your “thank you” real, loyal and honest and people will appreciate as well as like it.
Join relevant social communities
Building your business profile in online social communities can be an incredible way to get your name known and to build a online business reputation. The golden rule is to go all out to help people and customers.
Say Sorry Or Wrong
When something negative or wrong about your company happens, take the time to say you are sorry or wrong – make sure it isn’t a false apology. If you fail to speak to them directly try to send an email or leave a comment or anything, just make contact.
Listen to customer feedback
Take on board suggestions and criticisms from your customers and the wider community, you are a long way towards doing the best you can.